Apple Loses Component Dominance as AI Firms Drive Up Costs
Apple's decade-long stranglehold on smartphone component supply chains is unraveling. The tech giant now faces fierce competition from AI companies aggressively procuring critical materials—a shift that threatens Apple's profit margins and product pricing.
TSMC's client rankings tell the story: Nvidia has dethroned Apple as the chipmaker's top customer. This reflects the seismic demand shift toward AI processors, with Nvidia CEO Jensen Huang confirming the milestone on a recent podcast.
During Thursday's earnings call, Tim Cook acknowledged the strain. Rising memory costs and chip allocation challenges emerged as key concerns, despite record iPhone revenue. SemiAnalysis expert Sravan Kundojjala summarized the situation: "Apple is getting squeezed for sure."